{"id":4439,"date":"2025-06-09T16:37:59","date_gmt":"2025-06-09T13:37:59","guid":{"rendered":"https:\/\/themuseumguy.weblorenz.com\/?p=4439"},"modified":"2026-02-10T16:29:12","modified_gmt":"2026-02-10T14:29:12","slug":"tasting-and-torah-rebirth-of-shomron-part-3-of-4","status":"publish","type":"post","link":"https:\/\/themuseumguy.co.il\/he\/post\/tasting-and-torah-rebirth-of-shomron-part-3-of-4\/","title":{"rendered":"Tasting and Torah in Shomron: Interview & Wine Story (Part 3)"},"content":{"rendered":"\n

Is “West Bank Wines”*<\/sup> good or terrible branding?<\/h2>\n\n\n\n

Interview with Tzvi (Greg) Lauren – co-founder of Israel Wine Agency<\/h3>\n\n\n\n

Adapted from my Linkedin post<\/a> on February 15, 2018<\/p>\n\n\n\n\n\n

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Left to right: Myself, with 2014 Mosaic blend in one hand, and ancient Shiloh mosaics and pottery in the other, Shiloh Winemaker Amichai Lourie, Tzvi Lauren – at Tasting and Torah<\/sub><\/figcaption><\/figure>\n\n\n\n

This segment of the series of articles “Rebirth of Shomron” has been fermenting, “in the barrel”, so to speak, for the last half year. In honor of Rosh Chodesh Adar – the new Hebrew month in which we celebrate Purim, specifically with wine, I would like to bring out this “vintage” article. But much has changed since…<\/p>\n\n\n\n

* Note on changed in 2025: Israel Wine Agency has gone through several name changes, which will be clear once you hear the interview. Originally it was called “West Bank Wines”, then “Heart of Israel Wine”. Now it is “Israel Wine Agency”, and I made that change in the title.<\/p>\n\n\n\n

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